Unsurprisingly, many of the top fashion shows and events are taking place online this year.
Joining the top brands and long-standing events, is TikTok which is bringing its own event to the app.
The event will be a month-long showcase of fashion featuring virtual runway shows, style sessions and more.
Some top designers are on board for the event, including well-known brands like Saint Laurent, Puma, Alice + Olivia, and JW Anderson.
There’ll also be styling sessions from some of the top creators on the app, like Wisdom Kaye and Ariam.
“I feel like TikTok has really just become so big, so important, especially for people like me doing fashion, creating fashion content,” Kaye said about the event. “It’s really amazing to see brands like Saint Laurent, all these amazing, high-end fashion houses on TikTok.”
Viewers and TikTok users are encouraged to use #TikTokFashionMonth, #GetTheLook, and #Fashion101 throughout month on this type of content. The month will lead up to the “Runway Odyssey” presentation which will include top TikTok influencers strutting virtual runways. And of course, like all fashion weeks and events, there’ll be a virtual after party too.
We’ll certainly be keeping our eyes peeled over the next few days for all things fashion.